Team GB - Don’t Stop Me Now

Project details

Production Company: The 10 Group
Production Manager: Lucy Southern
DOP: Phillip Bloom
Production: Team GB - Adidas ‘Don’t Stop Me Now’

Project info

We are extremely proud to have worked with an array of athletes from the brilliant Olympic Team GB on a recent Adidas viral filmed by Director of Photography Phillip Bloom for the 10 Group.

Following the amazing Olympic performance, medallists Sir Chris Hoy, Jessica Ennis, Victoria Pendleton, Louis Smith and Pete Reed were joined by a host of athletes from Team GB for a rousing version of Queen's 'Don't Stop Me Now' celebrating the success of London 2012

Shot over just three quick mornings at Westfield, Stratford and with the athletes in understandably high demand, the scheduling of each performance provided some interesting logistical challenges requiring the team members to pretty much turn up and give it their all!

The result is a film that wonderfully captures the natural enthusiasm, sense of fun and obvious pride of everyone involved as they lipsync through Queen’s classic good time anthem.

Panalux joins with the rest of the country in congratulating all the medalists, participants, organisers, volunteers and supporters of Team GB at the London 2012 Olympics.